Amazon Responds to My Departure

I mentioned yesterday that Amazon’s scheme to have folk walk out of local stores and order stuff from them was the last straw for me.  I sent a letter to Jeff Bezos and here’s the reply I got today:

Dear Jim,

I’m Aaron DeFoe of Amazon.com’s Executive Customer Relations. Jeff Bezos received your e-mail and asked me to respond on his behalf.

The Price Check by Amazon app is primarily intended for customers who are comparing prices in major retail chain stores. The goal of the Price Check app is to make it as easy as possible for customers to access product information, pricing information, and Customer Reviews, just as they would on the Web, while shopping in a major retail chain store.

We appreciate your feedback and have routed it to the correct teams internally.

We hope to see you again soon.

Regards,

Aaron M. DeFoe
Executive Customer Relations
Amazon.com

Tastes very much like a form letter but that’s ok. I still won’t be going back. I can’t support the unfair undercutting of others. Competition is cool. Undercutting by underselling at one point in order to make profit elsewhere stinks of dishonesty.

[Though I did like being addressed as Dear.  Quite different from what I’m usually called].