That iPad or Kindle Makes You a Slower Reader

It will take you longer to read a book on an iPad or Kindle compared to the printed page, according to a recent study. Dr. Jakob Nielsen of the Nielsen Norman Group–a product development consultancy that is not associated with Nielsen, the metrics company–compared the reading times of 24 users on the Kindle 2, an iPad using the iBooks application, a PC monitor and good old fashioned paper. The study found that reading on an electronic tablet was up to 10.7 percent slower than reading a printed book. Despite the slower reading times, Nielsen found that users preferred reading books on a tablet device compared to the paper book. The PC monitor, meanwhile, was universally hated as a reading platform among all test subjects.

Interesting, huh?!

I wonder if the reason they preferred to read it on their electronic reader because they think it’s cooler. Books on paper are so 1990’s… Perhaps that question needs to be factored in.

6 thoughts on “That iPad or Kindle Makes You a Slower Reader

  1. Books on paper are just a wee bit older than the 1990’s! lol I have some books I got myself in Ireland & England as a boy in the 50’s and 60’s.


  2. I despise reading anything that is longer than about five hundred words on a screen. I have no expectation that an electronic screen can live up to the pleasure of the feeling of a book in hand. I also like the fact that when the power goes out I can still read a book.


  3. Technology is always changing: CDs, mp3s, Dvds, blue-ray, computers, iPods, iPads, etc. Before you know it, there will be something bigger and better than the iPad. Books will always be with us. They have been around ever since the invention of the codex (at least the formatting).


  4. Pingback: Flotsam and jetsam (7/6) « scientia et sapientia

  5. Who needs a dog anymore?

    “But teacher, I could have finished the assignment, but I could only read it on my Ipad.And we all know how slow elctronic reading is.”


  6. Most people read too fast anyway (except me 😦 so it is good for you all to slow down 😉 I’d have thought depending on what they read that the search etc. functions might explain their preference of the e-text. As for the codex long and distinguished history, so had the scroll and the tablet before them, and who uses them now? Formal and deliberately archaising contexts apart!


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